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Janet Boland, Founding Director

Janet is a senior marketer with significant experience working on some of Australia's leading FMCG and alcohol brands.

Self-description: Cheerful, optimistic, achievement-oriented

She holds a Master Of Business (Marketing) and has also worked internationally in media strategy planning. Janet founded Passionfolk in 2014.


Kayley Woods, Designer

Kayley has recently graduated from Monash University with a Bachelor of Communication Design.

Her biggest passions include art, design and cuddling as many dogs in her life as possible.

Self-description: Creative, enthusiastic and usually sleepy

 As a designer, Kayley's work is probably best described as fun and versatile, and she has a particular interest in illustration, packaging and publication design.


Tom Boland, Director

Tom is an experienced and commercially astute business leader. Throughout his diverse career, his roles have included CEO of a publicly-listed stockbroking company, through to building and selling multiple businesses, and creating brand new products. A graduate of the Australian Institute of Company Directors.




Jacqui Thebes, Account Manager

Jacqui is a hardworking third-year Bachelor of Communications (Public Relations) student at Deakin University.

Self-description: positive, sociable and good with words.

Jacqui has completed multiple internships throughout her degree, including one at Passionfolk, which led to her officially joining the team part-time.




Chloe McIntosh, Social Media Manager

Chloe graduated from Deakin University with a Bachelor of Business Management and is currently completing her Post Graduate Certificate of Marketing. She has also completed a Diploma of Interior Design.

Self-description: Energetic, Creative, Ambitious

Chloe has been an elite cyclist for many years and is currently an ambassador for Federation University WestVic Academy of Sport



Travis Harries, Photographer

Trav graduated from Deakin University with a Bachelor of Psychology (Honours) and is passionate about the social psychology of marketing and consumer behaviour.

Self-description: Handsome, intelligent, and funny.

Alongside this, he also brings creative talent to the team as a professional photographer!



We're well-connected in the marketing industry, and we love to work with the best in the business. We cherry pick the right partner to fit the job. Ask us about our partners.